The branded residences market in Asia Pacific is entering a new phase of growth, one increasingly driven by domestic wealth and local buyer demand rather than international capital.

Vietnam is a prime example, rising to the top of this market based on its strong domestic asset base and demand.

• Vietnam leads Asia Pacific's Top 10 countries by number of branded residence projects, ahead of established markets such as Thailand, India and China. 
• Supply in Vietnam is forecast to grow 152% by 2032, the strongest in the region. 
• Vietnam ranks among the world's most active branded residence markets by development pipeline. 

According to the Savills Branded Residences Asia Pacific 2026 report, Vietnam's momentum reflects not only expanding scale but a maturing market, one increasingly shaped by buyer demand, operational quality and long-term value. 

Explore the full regional picture and Vietnam's position within it in the Savills Branded Residences Asia Pacific 2026 report, with detailed analysis of supply trends, brand premium and the shifts defining the sector's next phase.

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